We expanded the digital presence of a leading brand in waterproofing and moisture control solutions. How? By optimizing the social media ecosystem with content and strategies tailored to different target audiences.
VOLTECO is a benchmark in the waterproofing sector for the construction industry, offering solutions for managing moisture, water infiltration, and waterproofing in complex settings such as basements, terraces, and facades. With a consultative approach and a widespread network, the company supports designers and applicators every day with professionalism and expertise.
VOLTECO has embarked on a digital transformation journey to strengthen its identity and position itself as a strategic partner for designers. The goal: to enhance the brand through clear and authoritative content, targeted strategies, and a consistent presence across platforms—able to inspire trust and generate qualified leads.
We developed a content ecosystem to engage designers and applicators, combining the technical value of Volteco’s solutions with the human side of on-the-ground relationships. The strategy highlights real experiences, case studies, and practical advice—delivered with consistency and clarity to build trust and brand recognition.
